Monday, 19 December 2011

Tips and topics for the press work for Christmas


Christmas PR themes to increase the attention on the Internet

Texts on the subject of Christmas are now happy to read content on the Internet. Also in the search engine searches the pile on the subject. Because of the increased interest in Christmas themes are particularly suitable for increasing the publication of online press releases, and thus the reach and visibility on the Internet.

Send press releases Christmas
Issues and provide interesting information about Christmas content for press releases and PR texts to gain new readers. Press releases on numerous portals to reach the press releases not only the media, but also the customers and prospects directly. News portals are very rich in content and thus listed in the search engines well. Accessed via the search engines press releases to interested readers.
But 70 percent of journalists and editors to research news archives for topics and content sources for their articles. Current on-line press releases on the subject of Christmas, make it a good opportunity for a journalistic publication in the media.

PR Tips for Christmas Press Releases
· Donations for Christmas action:
Traditionally, Christmas is the feast of charity. Social and charitable activities are therefore a good subject for online press releases. Donations or charitable organization reports arouse the reader's interest.
· Christmas gifts & presents:
The most common cause of Christmas stress is to select a suitable gift for mother, father, child and partner. Presents trends and tips around Christmas time interesting content for online press releases.
· Christmas decorations:
Each year to shine parlors and Christmas trees in a new light. In-line press releases, the latest stylish colors for the Christmas tree ornaments and communicates new decorating tips are given.
· Recipes for Festive Feast:
The planning of the Christmas meal is a task that is just for Christmas a big problem. Tasty recipes for the Christmas table are interesting content for press releases. Thus, healthy recipes, tips for the festive pounds, or a list of the best roast goose fillings online press releases round.
· Fashion Trends for Christmas:
As a fashionable outfit for the Christmas celebration for many people is of particular importance to provide the themes of fashion and fashion trends for Christmas press releases.
· Fit and healthy at Christmas:
Lurking in the Christmas season many high-calorie temptations. Cookies, cakes and fatty foods but quickly end up on the hips. Like to read content for online press releases are, therefore, for example, work-out exercises for problem areas of the body.
· Christmas time = Family Time:
Christmas is the time for family activities. For the readers of online press releases are therefore reports on the hottest ski resorts, the most beautiful beaches or the top ten most popular board games of interest.
· Tips for New Year's Eve and New Year:
New Year's Eve and New Year are interesting topics for press releases. Content on offer, for example, rocket and Party Trends in 2011 or tips for the perfect New Year's Eve buffet.

Send press releases and just in time
Information about Christmas are like read content and therefore a good subject for press releases. The entry of online press releases to the press many different portals is very time consuming. The press distribution service PR gateway significantly reduces the manual effort in the publication of press and customer information on the Internet. Press releases are sent by clicking on the various portals.
In addition, the new Social Media News Service the opportunity to publish press releases directly to your own social media profiles such as Facebook and Twitter. Including fans and followers benefit from the latest Christmas news.

For more information about the publication of press releases to news portals and social media.

Tips on media relations and online PR can be found on our website.
PR-Gateway is a project of Adenion GmbH PR gateway is a press distribution service, press releases with the centrally managed and parallel free by clicking on numerous portals, news services and social media can be transmitted. The multiple entry portals on each press is eliminated. Thus, PR-gateway companies and PR agencies, thereby, achieve more in less time to reach your PR releases on the Internet. Many leading companies and public relations agencies are already successful PR gateway for their online PR, including Attention! PR, komm.passion HUK-Coburg.

Monday, 21 November 2011

LG Hamburg: Acquisition of press releases

LG Hamburg, Judgement v. 31.01.2007, Az 308 O 793/06,

Principles of Editing
The nearly unchanged takeover of press releases, unless otherwise
specified and is in breach of copyright without permission from the
copyright holder.
LAND COURT HAMBURG

On behalf of the people

Verdict

File number: 308 O 793/06

Delivered on: 31.01.2007


It:

I. The preliminary injunction of the Appeal of 11 December 2006 is confirmed.

II The defendant has to bear the additional costs.

Offence:

Subject of the proceeding is one for injunctive relief against the
respondent of the applicant because of the use of a text contribution
by the defendant as part of this web site.

The applicant is the owner of the firm based in S G, whose work
focuses on banking, stock exchange and investment law and lie to the
Internet at "www.k.de" an information service to the banking and
capital markets law operates.

The defendant's lawyer at the law firm B, which is also in the area
of ​​investor protection activities and presents itself in the
Internet under the address "www.b.de".

Both firms - G and B - to inform their respective Internet sites
potential clients on legal issues in the field of capital market law.

The office of the applicant is for interested media including press
releases by the applicant as pdf files in a so-called "Press Room"
online, which is accessed via the link "Press" on the homepage of the
applicant. In this way, including the press release was "M-Asset
Management AG filed lawsuits against Swiss asset management" (see
Appendix A to this ruling) accessed on line. This press release
contained a report on several lawsuits against the M Asset Management
Inc., which wrote the salaried lawyer at the law firm G E. Witness E
transferred to the applicant any right to use this press release,
space, time and content, unlimited.

The defendant was among the items shown in Appendices B and C to this
decision public on the Internet.

The applicant considers essential parts of the article as shown in
Appendices B and C is a copy of its press release (see Appendix A).
Attorney with a letter of 9 November 2006, the applicant for the
defendant to submit a criminal act of omission and Undertaking to pay
Abmahnkosten in the amount of € 1005.40 to 14 November 2006 request
(see Appendix 9 ASt). In the ensuing period gave the defendant from
any penalty clause Declaration of Commitment (see Annexes 10 and ASt
ASt 11).

At the request of the applicant dated 8 December 2006, the court
received on 11 Issued in December 2006, the Chamber order of 11
December 2006 a preliminary injunction to the defendant was not
allowed to report the order means the § 890 ZPO, the press release "M
Wealth Management Ltd: lawsuits filed against Swiss asset management"
to use to use or allow, in particular, as in facilities ASt 7 and 8
(Appendices B and C correspond to this sentence) can be seen.

In contrast, the defendant used his protests.

The defendant claims that the witness G - was held on 13-14 -
Attorney at Law Firm B. November 2006, came calling with the witnesses
E in combination, to settle the matter. This has been discussed that
the defendant did not want to give injunctive undertaking in the
required form. Finally, it had been by telephone on 14 November 2006
it agreed that the matter was settled with the removal of the text
from the website of the defendant.

The defendant further claims that the disputed texts in it were not
for copies of the press release of the applicant. Even if this were
the case, the applicant was not injured in his rights, since what was
involved in a press release about a text contribution, and therefore
also to use at least partial reproduction is determined.

Furthermore, it is his, the defendant did not conduct unfair in the
sense of § 4 No. 9 UWG. In that regard, even questionable whether it
was unsolicited and sent in a free press release about a product or
service. Finally, it is also devoid of imitation on offense, as both
articles were drawn from publicly available information. Is, moreover,
his, the defendant, articles were not available because he had not
sold, but a universally accessible information was intended to
represent.

Furthermore, the defendant believes it lacks the existence of an
available ground, because he, the defendant, the articles already on
13 November 2006 had removed from his website.

The defendant contends that

the injunction of 11 Repeal December 2006.


The applicant requested

the injunction of 11 To confirm December 2006.


The applicant claims that the tools I was able to take on as an
employee of any commitments a unification agreement without the
consent of the applicant, which made witness e in the telephone
conversations with the witness G significantly and therefore insists
on the release of a criminal act of omission of commitment.

The applicant believes his release was a proprietary language work,
which had used the defendant unlawfully. The removal of the article
from the website was not sufficient to eliminate the risk of
repetition, but this had a reasonable penalty clause commitment
declaration can be made.

At the hearing (appeal hearing) of 31 January 2007, the Chamber
collected evidence through the questioning of witnesses G and E.
Because of the result of evidence from the record of the hearing
(appeal hearing) 31 January 2007 referred.

Is due to the property and the dispute, the rest of the parties'
pleadings and the annexes and protocol of the hearing (appeal hearing)
31 January 2007 referred.


Reasons:

After a hearing on the appeal, the injunction should be acknowledged.
The applicant may claim from the defendant the prohibition of use of
the disputed fee in accordance with § 97 para 1 sentence 1 of the
Copyright Act. The defendant has the proprietary rights of
exploitation of the applicant intervened illegally by the Internet has
kept the article as shown in Appendices B and C for retrieval.

I.

The applicant has against the defendant in a claim under § § 97 para
1 sentence 1, 15, 16, 19a, 2, para 1, No. 1 Copyright Act on the
prohibition of use of the press release "M Asset Management AG filed
lawsuits against Swiss asset management "(Appendix A), in particular,
as shown in Appendices B and C.

First The text in Appendix A is a work of language in the sense of §
2 para 1, No. 1 Copyright Act.

Language works are works, which expresses the means of expressing the
language of the work content. This may include in addition to literary
and scientific works are also on the practical and business life (cf.
Schricker / Loewenheim, Copyright, 2nd edition, § 2, para. 78).
Because of the required design height, the so-called "small coin" (cf.
GRUR is 1986, p. 739 f. (p. 740), IIC 1993, p. 34 f. (p. 36), IIC
1995, p. 581 f. (p. 582)), whose requirements at issue here satisfies
press release.

Second The use of the press release on the website of the defendant
engages in the copyright rights of the applicant. Since the defendant
has used substantial parts of the contribution of the applicant
without the grant of rights and kept on his website available for
everyone, he has violated the plaintiff's rights in illegally.

The applicant is the owner of the exclusive exploitation rights under
the Copyright Act § § 15 ff of the applicant representational
contribution (Appendix A). He is assisted after the sense of including
the exclusive right to reproduce and publicly accessible § § 16 and
19a of the Copyright Act.

The texts are not in dispute (Appendices B and C) on the homepage of
the defendant to 13 November 2006 have been downloaded, copied to
memory and thus made available to the public was.

The text of the applicant (Attachment A) is found in significant
parts in the text as shown in Appendices B and C again. It begins with
the title of the applicant representational press release "M - Asset
Management AG filed lawsuits against Swiss asset management" with the
subheading "Perhaps several thousand injured in Germany," which
submitted in Appendix B only in "M lawsuits against Swiss asset
management company several thousand injured.. " was changed. Then
follow some word identical, partly to passive modified text
acquisitions in a considerable length and number, the copied passages
are from a total of well over a quarter of the original text (cf.
Ekrutt, Joachim W., "obligation to pay for press", IIC 1975, p.
358-364, p. 362). On the whole, the text was not edited as an unfree -
marked release of the applicant, but others represented by integrating
their own quotes as his own - thus acquired. It is therefore not
subject to the limitations of § § 44a et seq Copyright Act.

Third The defendant attributable to the unlawful use of a recurrence
risk justifies the assumption (Fromm / Nordemann, Copyright Act, 9
Aufl,. § 97, § 22). For the avoidance of this conjecture would be in
addition to a suspension of use of the submission of a serious,
permanent, unconditional and sufficiently punitive injunction
undertaking was required (see GRUR 1990, 617, p. 624;. Möhring /
Nicolini / Lütje, Copyright Act, supra, § 97 . rn, 120, 125,.
Schricker / Wild, supra, § 97 para 42,.. Dreier / Schulze, supra, § 97
para 41, 42), as has been demanded unsuccessfully..

II

It has also passed a disposal ground. This follows from the principle
already re-offending, to eliminate them by making a pledge the
imitator, the defendant has not seen the causes. In addition, the
applicant has dealt with the matter expeditiously provided.

That the parties reach an agreement would come to the effect
concluded that the matter was with the removal of the contribution
from the website of the defendant - without making a criminal act of
omission undertaking by the defendant - should be done, did not result
in a taking of evidence by questioning the witness E, and G . The
relevant statements of the witnesses at the hearing of 31 January 2007
are contradictory. To consider specific evidence that the mere
representation of G for true witnesses are not discernible. Rather,
there are no clues as to why the witness E for the applicant's legal
position is well understood from the fax dated 14.11.2006 (Annex B, 3)
have virtually no service should give up. This result is borne by the
evidence - in relation to the occurrence of such an agreement between
the parties evidence contaminated - the defendant.

III.

The cost is based on § 91 paragraph 1 ZPO.

School Construction Commission: New projects in the main program

LPA - The School Construction Commission has today (1 March 2005)
agreed at its meeting chaired by Governor Luis Durnwalder in Bolzano
that several new projects will be incorporated into the main program
for the school construction.
(The construction projects in the main program for which there are
contributions are described in a separate press release.)
New in the main program for the school construction is the
transformation of the input and some additional rooms in the middle
school "Röd" in the town of Brunico. For those changes that are
necessary for the construction of the triple gym at the middle school,
the funding is at least as far as the School Construction Commission
secured.
In the list of construction projects and the renovation of the middle
school at St. Michael was included in Appiano, there is a contribution
allocation or not. One million euros will likely get the Eppan but for
the renovation and expansion of the middle school Mary Garden. This
construction project was also included into the main program.
Previously, the school will be visited only by garden girl Marie, now
they should be open to boys. For five million to buy the land the
vacant former Dominican monastery in Appiano and expand the music
school, the school construction proposal from the Commission. The
price of five million euro, not only the building but also the
respective areas and are included with the church organ. With an
additional cost of around € 1.5 million could be converted to the
monastery school of music. The Commission has taken the school
construction project in the main program and planned for five million
euros for the purchase of the property.
Was found to be useful and necessary, the Commission will school
construction conversion and renovation of elementary school library in
Feldthurns. As a first contribution is 1.5 million euros.
Incorporated into the main program also were the projects for the
reconstruction of primary and secondary school in the community
Jenesien, the project for the expansion of the elementary school in
Marling, the project for the new elementary school Lengstein in the
community rides, and the project for the rehabilitation of the middle
school in Ritten Renon. Also, the construction project for a new
school library for the German and Italian primary school and middle
school in Dobbiaco was added to the main program.
The plan to make in Kaltern from the double gymnasium of the school, a
triple gymnasium, which is also publicly endorsed the Commission's
school building, because there is a need. However, for this project
only limited use money from the budget for school construction
financing. The Commission has opted for a contribution of € 776 000
and for the inclusion of the project to the main program. The
remaining costs must meet the community with sports agents.
For the renovation and expansion of the elementary school in percha
and the construction of a kindergarten school construction under
Wielenbach the Commission has already provided a contribution of one
million euros.
A first partial funding of 223,000 euros to get the community
Schlanders for the renovation of the German elementary school.
Rebuilt and renovated school buildings, according to the Commission in
Schalders elementary school in the town Varna. In addition to the
school, a park to be built. Scheduled is a contribution of 197,000 €.
The secondary schools of Santa Cristina and Selva Gardena, which are
housed in a building recently in Plan de Tieja in the municipality
Selva should continue to have their seat. Now the building is to be
adapted to new requirements and expanded. Has given the green light
for school construction Commission also a new gym in Plan de Tieja for
the two middle schools. The branch of the art school, which was
previously housed in the middle school building will be integrated
into the art school in St. Ulrich. For now, the community must now
submit a feasibility study.

Press releases by the end of HD DVD

20:02:08 After today, many important and landmark decisions have been
made, have also the Blu-ray Disc Association, Warner and Sony reported
by request to speak to the press:
display


Warner has announced that there were no plans at present to suspend
the publication of HD DVD before the end of May 2008. Thus, despite
Toshiba's announcement to abandon HD DVD, still adhered to, all
scheduled to releasing titles like Warner.

The Blu-ray Disc Association (BDA) said it was very fortunate that the
format war was over. It is now the primary task of the member
companies, the format of Blu-ray to market them worldwide to bring
consumers the benefits of world-class high-definition formats in
detail and to convince him of the purchase and entry into the high-def
market.

Sony expressed his delight at the overwhelming support of all future
economically and politically important core market areas. All relevant
Hollywood studios, the industry, retailers and video stores to see the
Blu-ray as the medium of the next generation. The previous sale of
consumer behavior is also the best proof of the acceptance of Blu-ray
disc We believe that use a single format to both industry and
consumers and thus accelerate the expansion of the market.

Tuesday, 8 November 2011